With such a powerful tool at our fingertips, I’m surprised how many people I meet are not taking full advantage of LinkedIn. If you provide products and services to businesses, or I should really say other business people, as we do business with people not companies, LinkedIn should be an important part of your marketing…
[read more]The bad news and the good news about networking I recently had the honour of presenting at one of Reigate & Banstead Borough Council’s Entrepreneur Academy meetings. The topic that we discussed was Networking. I started with two bits of bad news. Networking doesn’t work Networking costs a fortune In truth, point 1 should really say…
[read more]I’m not one for making New Year’s resolutions, but I do like starting the year with the question, “What am I going to do differently in by business this year?” Sometimes the answer is a new marketing approach and other times it’s creating a new service or packaging up an existing service to make it…
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