Case studies: Basking in reflected glory

By |2018-06-01T14:03:06+00:00June 1st, 2018|Categories: Marketing Tips|Tags: |

I enthusiastically encourage business owners to create case studies. They are a fabulous way to tell a story about the brilliant job you do for your customers. If your product or service is complex (or the subject is somewhat dry or boring!), you need to find an alternative way to explain what you do. When