Lockdown is presenting opportunities on LinkedIn
People are far more proactive on social media, due to a desire to stay in touch during lockdown. This is great news for business owners and presents a fantastic opportunity, especially on LinkedIn.
Keep calm and communicate
Whatever the situation you find yourself in during the Covid-19 pandemic and lockdown, I believe we need to increase our levels of communication. This positive action, without doubt, will serve you well for the future. Staying in touch, sharing helpful content and keeping front of mind means that, when the time is right, you will be the obvious choice. In this article I want to bring a little inspiration, spark an idea or two and give recommendations about how to improve communications, without pushing yourself too far out of your comfort zone! Inspiration courtesy of Elliot and Kelly Here are
Are you missing a trick on LinkedIn?
With such a powerful tool at our fingertips, I’m surprised how many people I meet are not taking full advantage of LinkedIn. If you provide products and services to businesses, or I should really say other business people, as we do business with people not companies, LinkedIn should be an important part of your marketing mix. Does this sound like you? When was the last time you looked at your profile? Do you have a dodgy photo that gives the wrong impression? Does your About section (also known as profile summary) read like a mini CV rather than explaining how