PST! How to politely attract the attention of your ideal client
How to use PST! (Problem, Inspiration, Transformation) for content inspiration and a framework to quickly and easily write blogs and social media posts.
Please don’t hide
It's for the customers you've yet to gain and the ones you've already helped that you must show up consistently, sharing your knowledge, seeking to add value.
Keep calm and communicate
Whatever the situation you find yourself in during the Covid-19 pandemic and lockdown, I believe we need to increase our levels of communication. This positive action, without doubt, will serve you well for the future. Staying in touch, sharing helpful content and keeping front of mind means that, when the time is right, you will be the obvious choice. In this article I want to bring a little inspiration, spark an idea or two and give recommendations about how to improve communications, without pushing yourself too far out of your comfort zone! Inspiration courtesy of Elliot and Kelly Here are