Sometimes people need to sample your work before they can either understand how you might be able to help them or feel confident enough to engage you.
What can you give that will provide that experience and take your prospects to the next stage, which might be a meeting to discuss how you could work with them, followed up with a proposal?
This month, to give people a chance to sample my work, I’ve been offering a free website marketing audit whenever I introduce myself at networking events. This has already led to a few enquiries and discussions about other marketing support that I could provide.
The website marketing audit is easy for me to do yet extremely valuable to the recipient.
I did just this for Helena Holrick and she left a lovely comment on the Attractive Marketing Facebook page, which you can read if you like.
The website marketing audit covers:
- Look & feel
- On page Search Engine Optimisation
- Back links
- How visitors can engage
- Integration with Social Media
If this sounds interesting, I’m offering a free website marketing audit to the first 5 people that reply to this blog!
I’d also love to receive your comments about what you offer to enable your prospects to try before they buy.